Today is March 16, which has become known as Austin 3:16 day. If you’re on social media at all then you’ve probably seen the # hashtag and a lot of content about Steve Austin that WWE has released to celebrate the career of the WWE Hall of Famer Steve Austin. It’s pretty cool to see all of the content.
Something to look forward to next month is the A&E Biography documentary about various WWE legends with Austin’s Biography out first on Sunday, April 18.
A&E released a sneak peek video about Austin learning how to become the “Stone Cold” character and its origins. If you’ve read Austin’s book or seen other WWE documentaries about him then you probably know how he got the “Stone Cold” name, but if you don’t know then you’ll find out in this video. The preview clip features comments from Austin talking about his career along with people that know him well. Some of the people talking about Austin in the below video are WWE Chairman Vince McMahon, Triple H, The Undertaker, Jim Ross, Mick Foley, Bruce Prichard and more.
Here’s what A&E sent out today about the preview clip.
Premiering Sunday, April 18 at 8pm ET/PT on A&E, the two-hour biography provides an intimate look at the stories behind the Legend and is part of a 10-week programming partnership between A&E and WWE. Full info below and interviews about the partnership are available upon request pending availability.
ABOUT “BIOGRAPHY: ‘STONE COLD’ STEVE AUSTIN” – Directed by Jake Rogal and Executive Produced by Jason Hehir (“The Last Dance,” “Andre The Giant”), this film traces the story of the man who became WWE’s biggest star in the 90s. “Stone Cold” Steve Austin’s authentic, fiery personality epitomized WWE’s “Attitude Era” and transformed him into a pop culture icon. After nearly being paralyzed by a neck injury, Austin made one of the greatest comebacks in WWE history. He was inducted into the WWE Hall of Fame in 2009. “Biography: ‘Stone Cold’ Steve Austin” premieres on Sunday, April 18 at 8pm ET/PT on A&E. #WWEonAE
ABOUT A&E AND WWE PARTNERSHIP – With unprecedented access to WWE’s archive, the ten-week programming block features eight original two-hour documentaries under the award-winning “Biography” banner showcasing the stories behind some of the most memorable WWE Superstars of all time including “Stone Cold” Steve Austin®, “Macho Man” Randy Savage®, “Rowdy” Roddy Piper™, Booker T®, Shawn Michaels®, Bret Hart, Mick Foley and Ultimate Warrior. The new “Biography” specials are helmed by some of the industry’s top directors and storytellers to chronicle the success of these WWE Legends and their lasting mark on both sports entertainment and popular culture. Each special will air weekly at 8pm ET/PT beginning Sunday, April 18. #WWEonAE
In addition to that, here are some other Austin 3:16 videos that WWE has posted on their Youtube channel today.